Stick it to Knife Crime
Project title: Stick it to Knife Crime
The brief for this project was to create a pocket sized provocation. The campaign was focussed on the current knife crime epidemic in the UK. To combat knife crime this project aimed to raise awareness on the current situation in a new way. Using a youth inspired format of graffiti stickers ‘Stick it to Knife Crime’ is designed to be given out and spread by the public, to encourage conversations in communities. Each sticker can be scanned using a smartphone app to take viewers to the website where further information and useful resources are provided.